"Cisco is not only famous for its networking solutions and products but also for training programs. Cisco uses a gamification program for employees and contractors to cultivate their social media skill set, ex: sales account managers learn to use Twitter to attract customers whereas HR uses LinkedIn to reach talented candidates. The Social Media Training Program carries three levels of certification: Specialist (15 courses), Strategist (13 courses), and Master (10 courses). In each level of certification, players must show their levels of social media expertise. The program incorporates various team challenges and players can earn badges for completing activities".

Manu Melwin Joy

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